CASE STUDY

Base is a concept bar inspired by the latest international trends. Its mission is to create a meeting place that goers over what is considered a bar’s classic concept, offering an experience where all senses are stimulated: from fancy food to the art of mixology, Base is a space where beauty and functionality blend seamlessly.

Client

BASE CONCEPT

Date

2021

Typology

FOOD

Services

INTERIOR DESIGN, BRANDING, SOCIAL MEDIA ADVERTISING, VIDEO

    THE CHALLENGE

    Located in a suggestive area in Marina di Ragusa’s heart, the challenge we had to face was giving a strong and unique identity to the brand, highlighting the peculiarities of the concept behind it and letting the brand stand out compared to the multitude of competitors in the territory.

    THE SOLUTION

    Starting off by defining the brand’s identity (naming, logo design, interior design), we supported Base in all its growing phases, mixing digital and out-of-home activities.

    Teasing activities on-site, social advertising, photo shooting, video production, event planning. This mixture of omnichannel communication strategies allowed us to successfully launch, within a few weeks, Base as the new reference point for tasty meals and drinks locally.

    ANY PROJECTS IN MIND? TELL US YOUR IDEA.

    INFO


    Corso Vittorio Veneto 540, Ragusa
    Monday - Friday
    15.00 - 20.00

    CONTACTS


    +39 392 156 0313
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