Wooden Sneakers is the brilliant startup of two creative craftsmen, who carve shoes in a single piece of wood. This process creates unique, hand-made works of art.
Client
WOODEN SNEAKERS
Date
2018
Typology
TECHNOLOGY, RETAIL
Services
CONTENT STRATEGY, SERVICE DESIGN, VIDEO
THE CHALLENGE
Our work for Wooden Sneakers was based on the value of craftsmanship, as an heritage to preserve and promote. We built the advert campaign on the strong relation between old and new, between tradition and innovation.
THE SOLUTION
We tried to highlight as much as possible the extreme quality of every single piece of art Wooden Sneaker has realized. We chose to tell their story through a photoshoot and a promotional video that could really bring out the potential of this innovative brand. The photos are taken in a really bare ambient, to make the details pop out. The video was shot during a big convention we went to together with the artists themselves.
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Sei interessato a
saperne di più sulle
strategie di
comunicazione?
Iscriviti alla nostra newsletter e riceverai una mail per leggerei casi studio di successo dei nostri clienti.
Premendo il tasto INVIA acconsenti al trattamento dei dati personali. Per info vai su PRIVACY POLICY