CASE STUDY

Caffè Sicilia is an historical bar based in Ragusa, and it’s one of the finest cake shops in town.

Cliente

CAFFE SICILIA

Data

2018-2019

Tipologia

FOOD, RETAIL, CORPORATE, MEDIA & COMMUNICATIONS

Servizi

SERVICE DESIGN, CONVERSION OPTIMIZATION, BRANDING, VIDEO, CONTENT STRATEGY, WEB

THE CHALLENGE

We had the delicate task of renovate the brand identity, trying to get a balance between tradition and modernity. We also improved the promotion of their services through a new website and a strong social media management. They had just launched a home delivery service, for which we created a video commercial.

THE SOLUTION

We tried to keep a bond with the old trademark, a laurel wreath surrouning the initial “T” of the owner. We blended the elements together using a more contemporary and fresh calligraphic font, in order to create a more stylish yet classical look. Likewise, we highlighted the new services provided by the client in a catchy video commercial, that could push new consummers into call for home delivery.

ANY PROJECTS IN MIND? TELL US YOUR IDEA.

INFO


Via Ecce Homo 271, Ragusa
Monday - Friday
15.00 - 20.00

CONTACTS


+39 392 156 0313
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